Forevermark Diamond Jewellery Featured at London Fashion Week Presentation
Forevermark Diamond Jewellery partnered Raw Mango’s Fall Winter 2026 show at London Fashion Week, London, on February 23, 2026, supporting natural diamond promotion through international fashion industry collaboration and visibility.
De Beers Showcases ‘Voyage Through the Diamond Realm’ at India Art Fair 2026
De Beers presented “Voyage Through the Diamond Realm” at India Art Fair 2026 in New Delhi on 6 February, collaborating with Lakshmi Madhavan to explore diamonds’ geological origins and material heritage.
De Beers Debuts at India Art Fair 2026 with Diamond Exhibition
De Beers will present Voyage Through the Diamond Realm at India Art Fair 2026 in New Delhi from February 5–8, marking its India debut to position natural diamonds within art and culture.
De Beers is investing more in natural diamond marketing than it has in over a decade: David Johnson, De Beers Group
In order to meet the challenges of the diamond industry head on, De Beers has devised a multi-pronged strategy – the major steps include upping investment in marketing, participating in the Luanda Accord, developing a range of category campaigns, collaborating with key retail partners to grow demand, and investing in branded marketing programmes for its own retail businesses, says David Johnson, VP, Global External Communications, De Beers Group, in a conversation with Suneeta Kaul.
De Beers introduces ‘Heera Hai Aapke Liye’ at IIJS Bharat Signature
De Beers Group introduced its ‘Heera Hai Aapke Liye’ program at IIJS Bharat Signature to strengthen natural diamond demand in India by enabling retailers through the INDRA alliance and expanding structured access nationwide.
Forevermark Opens De Beers Group’s Largest Flagship Store in Mumbai
Forevermark Diamond Jewellery opened De Beers Group’s largest flagship store in Mumbai on January 8, 2026, strengthening its India retail strategy and marking the launch of the new Icon Collection.
GJEPC Hosts De Beers’ Sean Lin to Advance Collaboration on Boosting Natural Diamond Demand in China
De Beers VP Sales Sean Lin meets GJEPC leadership in Mumbai to discuss strengthening natural diamond demand in China, market recovery signals, and deeper collaboration on retail promotion and consumer education.
CIBJO Congress 2025 Highlights Industry’s Key Challenges and Future Directions
The global jewellery fraternity convened in Paris for the 2025 CIBJO Congress, where industry leaders, policymakers, and experts gathered to discuss the evolving landscape of the gem and jewellery trade.
Tanishq Champions India’s Natural Diamond Story in Collaboration with De Beers
The Indian jewellery major joins hands with De Beers for an exclusive showcase featuring homegrown couture, immersive education, and rare high-jewellery collections.
De Beers Projects Doubling of India's Diamond Jewellery Market by 2030
De Beers Group, the global diamond powerhouse, anticipates that India's diamond jewellery market will double by 2030, driven by robust economic growth and evolving consumer preferences. This projection was shared by De Beers CEO Al Cook during his recent visit to India
De Beers to Expand Forevermark Presence with 15 New Stores in Delhi and Mumbai
De Beers Group is set to strengthen its retail presence in India by expanding its subsidiary, Forevermark, with 15 new stores in Delhi and Mumbai this year. The strategic move aims to capture a larger share of the growing Indian gems and jewellery market, which is projected to reach up to $140 billion by 2030
GJEPC Celebrates Silver Jubilee of Eastern Regional Office in Kolkata
The Gem & Jewellery Export Promotion Council (GJEPC) marked a significant milestone with the Silver Jubilee celebration of its Eastern Regional Office in Kolkata. The event witnessed the presence of key industry leaders and highlighted future growth strategies, collaborations, and initiatives to strengthen India’s global position in the gem and jewellery trade
GJEPC and De Beers Group Forge Strategic Collaboration to Promote Natural Diamonds in India
As India emerges as the world’s fastest-growing major diamond jewellery market, a strategic collaboration between De Beers Group and the Gem & Jewellery Export Promotion Council (GJEPC) aims to support the Indian gem and jewellery trade by strengthening the natural diamond narrative
India International Jewellery Show (IIJS) Premiere 2024 Shatters Records with $12 Billion in Business
The India International Jewellery Show (IIJS) Premiere 2024, hosted by the Gem & Jewellery Export Promotion Council (GJEPC), has set a new industry milestone by generating a record-breaking USD 12 billion in business
Gemfields Announces Board Changes
Gemfields, a leading coloured gemstone company, is set to undergo significant changes to its board effective 1st July 2024. The company has conducted an extensive search resulting in the appointment of a new Chair and Non-Executive Directors

